Syndicated Radio Asset Management:
An Idea Whose Time has Come

Syndicated Radio Asset Management is based on the Syndicated on-air Programming model. Outsource part or all of your radio asset management to a world class team of best-in-breed radio management professionals with proven track records of success and innovation. And charge and incentivize these people to maximize your revenues while minimizing your costs.

Even without the current crisis, Syndicated Radio Asset Management would have been the logical next step in optimizing radio station performance, asset value and returns. The same principles of syndication apply equally to managerial talent as they do to creative talent. The industry meltdown simply makes it a necessity.

The timing is such that supply and demand for Syndicated Radio Asset Management are now in sync. On the demand side, station operators, investors and lenders are crying out for innovative, entrepreneurial solutions. While on the supply side, there is a growing pool of available performance driven radio managerial talent, with proven track records, whose impact could be transformational given the right leadership and direction.

That’s why some of the radio industry’s most respected leaders have come together to launch the Syndicated Radio Asset Management Company – to provide private, free market solutions to problems that other courses of intervention would not, or should not, compete with.

We provide Executive Teams and their shareholders smart solutions to increase revenues and rationalize costs, increasing both cash flows and asset values. We do this through a mix of strategic consultancy, syndicated managerial talent management and commercial incentives.