Radio in Crisis: The Perfect Storm

Today the radio industry is facing a perfect storm environment. Conventional cost-cutting cannot go far enough to offset revenue decline, making many radio businesses unsustainable. There are rumors of major losses, imminent collapses and overbearing government intervention. In a few months, those rumors may become reality.

The crisis affects everyone - radio Executive Teams, owners of radio industry assets and lenders holding radio industry assets as security for troubled loans.

And to make matters worse for a people business like radio, the one thing that could make all the difference – star talent – is now the last thing most companies can afford.

By applying syndication and airtime barter principles to management talent, the Syndicated Radio Asset Management Company has the model and the resources to make best-in-breed managerial talent available and affordable - wherever you are, whatever the gaps in your team and for however long you need us.

Demand for our services is growing rapidly as beleaguered Chief Executives (and in some cases shareholders and even lenders) are turning to us for expert, entrepreneurial help to:

• analyze • stabilize • manage • restructure • optimize • re-value: their radio assets.

Syndicated Radio Asset Management provides syndicated talent on the other side of the microphone – a second set of managerial eyes to make sure you take the right decisions and execute them flawlessly. So you can not only weather the storm, but emerge stronger on the other side.