Our Proposition: Top Tier Talent, On Demand
The Syndicated Radio Asset Management Company is a coalition of top tier radio professionals drawn from every area of the radio industry: programming, advertising, sales, business development, marketing, communications, operations, engineering, legal, finance, valuation, M&A and disposals.
Together our founders have deep knowledge of the USA’s top 300 radio markets and have worked with – or done business with – all the key operators. We know where the best managerial talent is in the industry, and how to engage, manage and motivate them. We also know how to get a far higher return on that talent than is possible in a conventional corporate environment.
The bottom line is this: we provide you top caliber managerial talent that you cannot otherwise hire, overseen by some of the most successful players in the business. We charge a fraction of the equivalent hiring costs and shoulder most of the risk – by taking a percentage of currently unsold inventory plus modest base fees.
We can help run turn-key operations as a support to existing management teams. We can reorganize and streamline station clusters or entire divisions of radio groups (or large portions of radio groups). We can preserve and strengthen solidly performing divisions, or revamp and revitalize badly performing divisions. We can increase revenues while simultaneously lowering costs, maximizing asset value for sale. We can line up qualified buyers, if required. And in extreme cases, we could even act as a receiver of troubled assets to spare them from the predatory behavior of conventional investment firms.
We are set up in such a way that we can apply certain economies of scale across the projects that we take on, reducing initial and ongoing cash flow requirements to generate more bang for the buck. By combining the pinnacle of cost efficiency with entrepreneurial incentives, we create “win-win” outcomes for us and our clients alike.
